At MyBump2Baby, we are proud to be home to over 500 parent bloggers throughout the UK. We have a unique parent blogger and small business collaboration opportunties. Working with parent bloggers a fantastic way to grow your business and their are a number of reasons why you should consider working with them. See our blog below on 8 reasons you should work with parent bloggers.
8 Reasons you should work with parent bloggers
Working alongside parent bloggers can lead to many opportunities for you and your business. Working with parent bloggers can be a unique inexpensive way to raise your profile and create a long lasting professional image in the parenting world.
Working with parent bloggers is great for SEO
As small business owners, we know how important it is to have relevant backlinks to our website. Of course, these backlinks need to come from established, relevant and high quality websites. If your ideal audience is parents and you work with an established parent blogger on a review. This helps you increase your chances of moving up search engines, ultimately getting generating more leads not only through the review but through your own website too.
Grow your Social media with the help of parent bloggers
Social media is a great way to promote your business. Instagram, Twitter and Facebook are often platforms many small businesses rely on and growing social media is time consuming. If a parent blogger reviews your product chances are as well as sharing it on their blog they will also share it across their social platforms too ultimately growing your social media following and getting your business seen by other parents.
Get seen by your ideal audience of growing families
Sharing things online is a great way to gain more audience visibility, SO why not team up with a fellow parent bloggers through the MyBump2Baby platform and get seen online. If you’re a nutritionist, maybe it’s a good idea to team up with a parent blogger who is weaning their baby or even if they aren’t, chances are if they have a following of parents some of their audience will be. Set tongues wagging and get parents talking about your products and services.
Raise Brand awareness amongst parents
Building awareness for your brand is tough and it’s even harder if you’re only just starting out in the world of business. It’s a good idea to work with parent bloggers to raise brand awareness. A well established parent blogger is likely to have a large number of followers already, so if they share a link to your social media channels and blog your website then it’s likely to get you seen and raise your brand. Make sure that you brand is ready for the exposure, you’ll need to have decided on a logo and colour scheme that you plan on sticking with for a while, otherwise you’ll struggle to gain brand loyalty as people won’t recognise your business.
Sharing powerful and inspirational messages online can lead to some fantastic opportunities. As a parent blogger they are often closely monitored by the media and journalists. Having parent bloggers review your product can be a great way to be seen and get picked up by the media and journalists.
Increased sales revenue
Getting a review written about your review or product by a parent blogger means that you’re likely to generate sales from a new audience, reviews from parent bloggers are a great and cost effective way to advertise and market to new people who share similar interests to your own target audience.
Repeat customers are exactly what you want for your business, the more they purchase, the more they believe in your product and the more likely they will tell their friends about you, this can all start from working with a parent blogger.
Long term advertising with Parent Bloggers
A great thing about working with parents bloggers is the blog remains active for the amount of time they have their blog which means whilst they are growing their business through SEO and new followers you business is still there to be seen. Your blog can also be found online often for years to come.
At MyBump2Baby, we work with over 500 bloggers, helping them to grow their online presence. Our review service is great for promoting all kinds of businesses around the UK. If you’d be interested in working with us or one of our parent bloggers, please don’t hesitate to contact us today.
Hi, I’m Emma and I’m MyBump2aby’s family law, protection and financial editor. I’m passionate about better-informing parents on their choices when it comes to family law and family protection and financial matters.